[Everyone] Bronze Sponsorship Logo Re-Design Re-Branding Initiative (Branding Issue Solution Campaign)

[Giles]

Pretend is proud to have secured a slot as Bronze Sponsor of the
PalPot Monthly Customer Newsletter (November 2009 edition).

This is an important opportunity for us to get our name out in front
of PalPot's 27,000 customers in South America and Brazil.

Sadly, the Bronze Sponsor slot in the newsletter is square shaped, and
our current Pretend logo is rectangular. This presents us with a
Branding Issue.

I raised this at this morning's CorpExec Branding Breakfast and was
given the go-ahead to initiate a global re-branding exercise,
including Logo Re-Design, so that we can ensure our logo is the right
shape for the Bronze Sponsorship in November. Of course print
deadlines being what they are, the new logo has to be ready by the end
of next week.

My first choice of rebranding agency, Lambie-Nairn, was sadly unable
to take on this prestigious project at short notice - I expect their
short-staffed.

That's why I am sending out this EMail note this morning: I wonder if
any Pretend Staff know anyone with re-branding or logo design
experience? There is a small budget to pay the right candidate. Please
let me know if you have any recommendations.

Remember, we need a new global brand and logo by the end of next week.
Otherwise we risk losing out on our PalPot Bronze Sponsorship.

Kind regards

Giles
Executive Account Executive (Level 4)